The Digichick: Once a Chick, Always a Chick


The Digi Chick has been under new ownership for quite a while now and they are doing some really great things over there!!  There are some really talented new designers as well as long-timers in the store and lots of new products! I have had so much fun watching it grow. Their contribution is just in time for Valentine’s Day and I just love that acrylic alpha!  Let’s take a closer look at “Joie De Vivre” that is included in The Digi Files this month:


This is ONE of SEVEN collections you get when you become a member of The Digi Game this month. You also get an interactive Playbook (in PDF and iBooks formats) that has lots of ideas for using the supplies including techniques, tips, and tricks! All of that, including access to exclusive collaborations every four months you are a member, for only $7.50 total per month! Here are some layouts created using The Digichick’s contribution:

Layout by Ronnie. Supplies: Joie de Vivre by The Digichick; Template (modified) by Anna Aspnes.
Layout by Anne. Supplies: Joie de Vivre by The Digichick; Template by Peeps & Milo; Font: Skinny by Amy Tan.
Layout by Heddy. Supplies: Joie de Vivre by The Digichick; Summer Flavors: Orange Sherbet by Busy Bee Designs.
Layout by Trina. Supplies: Joie de Vivre by The Digichick.
Layout by Kimberly K. Supplies: Joie de Vivre by The Digichick; Fonts: Another Typewriter;
CK Ali; Paper Stacking Action by Wendyzine Scraps.

You can see more layouts created with this kit on our “Team Inspiration” page.









The Digichick opened in 2005 by Holly McCaig and has had several owners since then. I joined as a member in late 2005 and joined the Creative Team in January when Laura Alpuche took over ownership. When Nicole Seitler became the owner, she asked me to join her team of Admins, and then when she was ready to pass the reins, I suppose that it felt like a natural progression for me to become the owner. The Digichick has been an important part of my life since 2005, and I can’t imagine the digital scrapbook community without it.
I would say that the interest in designing isn’t enough. If someone hopes to sell their designs and to be successful at it, I believe that it’s important to carve out specific times for designing and for marketing. I think that it’s important to have a realistic idea of just how much time a successful designer can spend creating products and then promoting those products and expanding his or her business.I think that it’s important for designers to find their style and then to be faithful to that style. This is part of what helps to build a customer base, in my opinion. You can, of course, experiment and try new things–that’s just part of growth, which is important in anything–but I think that you should always have your eye on your core customers. Another thing that I think is vitally important is a good solid quality control process to make sure that your products are top notch and a good team of people who will give you honest feedback about your work. Of course, above and beyond all of that is the desire to create beautiful products!

Boy, this was a hard question! Whenever we put together a new collab, it seems like that one becomes my favorite!

If forced to pick one, though, I’d say that the Yearbook Bundle (Yearbook–Class of TDC and Yearbook–Alumni Class) is my favorite bundle. This year we celebrated our 7th anniversary, and as part of those celebrations, we held a Homecoming Event. Our collab for that month was a two-parter: Yearbook–Class of TDC was the collab from our current designers and Yearbook–Alumni Class was the collab made up from contributions from Alumni Designers from our 7 year history. We had 14 former Digichick designers come back for this collab, so it was really fun to have some of our old friends back with us. At The Digichick we say “once a Chick, always a Chick” and I think that this was never more true than during that Homecoming Celebration.
I think that the most popular Boutique Collab that we have is probably My Digital Obsession. This kit captures everything that makes you fall in love with digital scrapbooking. It’s flowery and vintage and whimsical and just seems to offer something for everyone!
Here are some of my favorite products by The Digichick:

Here are some more inspirational layouts using The Digichick’s products. All of the layouts are linked to the originals with credits.
Use coupon code TDCl0v3sTDF to save 40% off on Boutique Collabs at The Digichick from February 1, 2013, through March 1, 2013.

Go have a look at The Digichick! We will randomly select a winner from the comments to win $10.00 in product from the store! (Comments must be posted before midnight EST to qualify)!