Ya Yeah Designs: Something Entirely Different

DesignerLogo

It’s always fun when two designers team up to create a new brand and completely unique designs. When Aja emailed me and sent me some of her work with Christine under the Ya Yeah brand, I was very excited! Such a fun a unique look throughout all of their designs! I wasted no time in scheduling Ya Yeah to contribute to The Digi Files! Let’s take a closer look at “Sugar & Spice” that is included in The Digi Files this month:

celebrate

This is ONE of SEVEN collections you get when you become a member of The Digi Game this month. You also get an interactive Playbook (in PDF and iBooks formats) that has lots of ideas for using the supplies including techniques, tips, and tricks! All of that, including access to exclusive collaborations every four months you are a member, for only $7.50 total per month! Here are some layouts created using Ya Yeah ’s contribution:

 

LO1
Layout by Jacki. Supplies: Sugar & Spice by Ya Yeah ; Fonts: Merry by Darcy Baldwin.
LO2
Layout by Katie. Supplies: Sugar & Spice by Ya Yeah ; Simplified Template by Scrapbook Lady; Font: Typewriter Scribbled.
LO3
Layout by Lauren. Supplies: Sugar & Spice by Ya Yeah ; Fonts: Soymilk.

fightlikeagirl-webcopy

Layout by SharonS, additional supplies: Template: Cindy Schneider, Pink Ribbon (altered): Rachaels Scraps, Font: CK Allison

Name
Christine: I live in Southern California with my husband and Chow Chow pooch Ushi. I love the beach, going to new restaurants, babysitting and playing with my baby nephew, and laughing. Some of my hobbies include beading, jewelry making, vintage clothes and jewelry collecting, decorating my house, playing the violin, viola, piano, hammered dulcimer and wooden penny whistle.

Aja: I live in the Midwest on a seminary campus, where my husband is a full-time student. We have 3 energetic children, ages 10, 8 and 7. I’m a photographer, graphic designer, part-time nanny and homeschool mom. I like to craft, cook and read Brit. Lit. in my free time.

STORE

BLOG

FACEBOOK

TWITTER

layout
Christine: I love collecting and customizing Blythe dolls, doll sundries, and Rement, as well as decorating my doll’s “house”, which is actually more like a New York City loft, 5-sided polygonal, trapezoidal diorama. I created it with the help of my dh and my father and mother in law. We spent a week putting it together and it is so much fun to decorate and photograph. It has 3 versions of a wooden floor, one stained ebony, one natural and one white. Each wall is painted a different color, a palette that is very cheerful and retro feeling…It has a wood slat chair rail on two sides that can be removed or added back in as desired, and we fabricated a steel floor to fit under the wood floors so that the dolls can be held upright by their hidden stands with magnets. During my next vacation I will be creating a window for the loft, and then I want to create a Blythe Theater! My dolls are a constant source of design inspiration for me, and a fun creative outlet and hobby!

started
Ya Yeah was born out of a desire that each of us had to do something entirely different than what we were both used to doing when creating as our individual design personas (Aja Abney and Fiddlette Designs). We worked and sold side by side for the past 5 or so years first at Scrap Artist, and then at CatScrap. We both have backgrounds in art and design and love to scrapbook both paper and digital as a hobby. Aja is a photographer, Christine is a paper crafter and art journaler. We both love art and drawing, Aja is fabulous at color selection, and we both adore unusual kit themes. We also love hand made elements and elements that use commercial use products sparingly, as originality is essential to whom we are as designers. We share a love of vintage and retro looks, and hand drawn elements. We work well together and share a mutual respect and admiration for the other’s strengths and abilities…and we enjoy the process of coming up with new ideas and seeing them through from start to finish, so designing is a pleasure for us and working together helps us to constantly raise the bar and to strive to be better and better.

inspired
Kit ideas can come from anywhere. One of us will think of something outside the box like “hey, how about a ‘nerdy girl’” or, “how about a ‘Paris Flea Market’ or ‘Travel the World’ series of kits?” and the other one will jump on it and say, “yeah, that’s cool, lets do it!”…it’s as simple as that! We share photos and palettes that inspire us from all over the web, especially from Flickr, Pinterest, Polyvore, Etsy, etc…We work on our individual parts and then put them together to see how they fit…when something doesn’t work, we tell the other and we are open to criticism…just pull it out is always the best solution! We both want to be proud of the final product…it has to speak to us as scrappers and also represent who we are, who we want to be, and how we want to present ourselves as a team, so it is very important that the final product be extraordinary and please us both.

tools
Computer: PC Windows
Program: Christine: Adobe Creative Suite 4
Aja: CS3
Camera: Christine: I have a Canon EOS30D, but I use my iphone and apps more, lol!
Aja: I have a Canon 7D with a 35mm/1.4 lens.
Anything Else: Christine: I have a Wacom Bamboo Fun…and I couldn’t live without it! My tablet and Illustrator are my favorite “go to” design tools. I also just bought an Epson Perfection V500 photo scanner…it is terrific!

tipstricks
Create something everyday, regardless of how much time or how small it may seem…even if you have only a few minutes…don’t let those minutes remain empty…at the end of the day, when you review what you accomplished that day, you will look back at that thing you created and say, “hey, I made that!”…and that is the best feeling in the world! Builds self esteem, confidence, desire to improve, and keeps the creative juices flowing!

favorite
We love Best Friends because it is about us, women…Women’s friendships with each other, women who are there for and that care about each other. There are many kits out there that are for moms to scrap their kids and their families lives, but there are very few about the women themselves behind the camera, the scrappers, the family historians, and their friendships and relationships with other women…those relationships are golden and we sometimes take them for granted, as they (necessarily) take a back seat to our families, but they are important to us nonetheless, providing us inspiration and fuel and good advice and even fun daily!

ColorCode

popular
Moody Miss was the first kit we created as Ya Yeah and it is a perfect example of the Ya Yeah archetype…unusual theme, pretty, unique, but moody colors perfectly compatible to the theme, hand drawn art, a marriage of retro and modern patterns…we love it!

RJPP


Here are some of my favorite products by Ya Yeah :

Fav1

Fav2

Fav3

Fav4

Fav5


Here are some more inspirational layouts using Ya Yeah ’s products. All of the layouts are linked to the originals with credits.

CT1

CT2

CT3

CT4

Fav5

Grab these free coordinating journal cards at Ya Yeah ’s store during the month of October.

Coupon

Go have a look in Ya Yeah ’s store! We will randomly select a winner from the comments to win $10.00 in product from her store! (Comments must be posted before midnight EST to qualify)!